Nº 14 · Autumn / Winter 2026 Reserve a chair

ContentsNº 14 · Autumn / Winter 2026

In this issue

Every autumn we close on a Sunday, pull the chairs into the window light and photograph the cuts we’re proudest of. This is the fourteenth of those Sundays. Nothing in it needs a blow-dry every morning, and all of it grows out with grace.Noor Haddad, founder

  1. 04The service menuCut, color and treatment, priced by the chair
  2. 12The hands behind the issueSeven people, four chairs by the window
  3. 22Look Book, Autumn/Winter 2026Four looks, every one of them bookable
  4. 38The shelfFour bottles we’d defend in an argument
  5. 44Ask the chairBangs, grow-outs and going platinum
  6. 48Reserve a chairTuesday to Saturday on Division Street
2

Atelier RueWicker Park, Chicago

On the cover: sculpted braids and a low twist, three hours and forty minutes in Noor’s chair.
3
Cover portrait: a model in profile with sculpted braided buns and a low twisted ponytail, wearing a white fringed knit

Atelier Rue, a hair salon in Wicker Park, Chicago

Issue Nº 14The Cut IssueAutumn / Winter 2026Chicago · Free

Cover storyThe Cut IssueBlunt bobs, soft crops and the quiet art of the grow-out
Color, slowly.Why our balayage takes three hours and starts with twenty minutes of talking Meet the chairNoor Haddadon bangs, Chicago wind and the useful word “no”
Reserve a chair Tue–Sat, Division Street

Atelier Rue · Nº 14The service menup. 04

04 The service menu

Priced by the chair, not by the inch.

Every service has three prices, one for each level of stylist. Same scissors, same products, same care. What changes is years behind the chair, and how far ahead their book is full.

I
Stylist
Two to five years on our floor. Usually booking this week.
II
Senior
Six years and up. Usually booking two weeks out.
III
Director
Noor and Maren. Booking about a month out.

New guests start with a free 15-minute consultation. Every cut includes a wash, a finish and a fringe trim between visits.

I. Cut & finish

IStylistIISeniorIIIDirector

  • Signature cut 60 min

    Consultation, wash, cut and a finish you can recreate at home.

    $95$125$165

  • Short cut 45 min

    Pixies, crops and bowls. A neck tidy at four weeks is on us.

    $80$105$135

  • Curl cut 75 min

    Cut dry, curl by curl, then diffused. Come with your hair as you wear it.

    $110$140$185

  • Grow-out cut 30 min

    We take almost nothing off and reshape the rest, so the in-between months look meant.

    $60$75$95

  • Blow-dry & set 45 min

    Round brush, rollers or a silk press. Three days of good hair.

    $55$65$85

II. Color

IStylistIISeniorIIIDirector

  • Gloss & tone 40 min

    Shine, warmth or a cooler blonde, refreshed between color visits.

    $65$80$95

  • Single-process color 90 min

    Root to tip or roots only, mixed by hand to your shade.

    $120$145$175

  • Hand-painted balayage 3 hrs

    Painted freehand for a grow-out that lasts four to six months.

    $260$320$395

  • Platinum & toner 4 hrs

    Two sessions, strand-tested first and bond-protected throughout.

    $340$410$480

  • Color correction by the hour

    Quoted honestly at consultation, before anything is mixed.

    $95/hr$120/hr$150/hr

III. Treatment

IStylistIISeniorIIIDirector

  • Bond-building treatment 20 min

    Rebuilds what bleach and heat break. Add it to any color service.

    $45$45$45

  • Scalp ritual 30 min

    A gentle exfoliation, a slow massage and a cool rinse.

    $55$55$55

  • Keratin smoothing 2.5 hrs

    Frizz down for about four months, curl pattern kept.

    $280$320$360

Atelier Rue · Nº 14The hands behind the issuep. 12

12 The stylists

The hands behind the issue.

Seven people, four chairs by the window and one rule: we tell you what your hair will look like in eight weeks, not just tonight.

61years behind the chair, between us
4,812appointments in 2025
14look books since 2013
  • Noor Haddad, founder, in a black turtleneck with her hair in a sleek low bun
    Noor HaddadFounder and director. Precision cuts, sculpted updos and the blunt bob. Trained in London and Paris.

    01Director · Level III · 19 yrs

  • Maren Volk, color director, with a short cropped curl and freckles
    Maren VolkColor director. Hand-painted balayage, the long grow-out and platinum done properly.

    02Color · Level III · 15 yrs

  • Dario Reyes, senior stylist, with short curls, in a black T-shirt
    Dario ReyesSenior stylist. Curl cuts, crops and texture. Cuts curls dry, one at a time.

    03Cut · Level II · 8 yrs

Also on the floor

  • Ade BelloSenior stylist, Level II. Braids, silk presses and protective styles.
  • Jade PakStylist, Level I. Bobs, fringes and the shag.
  • Teodoro FonsecaColorist, Level I. Glosses, toners and root touch-ups.
  • Romy LindgrenFront desk. The reason you got in on a Saturday.

Atelier Rue · Nº 14Look Bookp. 22

LookBook

Autumn / Winter 2026 · Four looks · Shot in the salon on a Sunday

Every look in this issue is on the service menu, priced and timed. Bring a screenshot, tell us which page, and we’ll tell you honestly how it will sit on your hair.

Look 01: a glossy blunt bowl cut with a fringe that falls over the eyes, white collared shirt
01

The blunt bowl

A fringe cut to the lashes and a perimeter as level as a tabletop. Cut wet, checked dry, finished with nothing but a flat brush.

Hair · Noor HaddadShort cut, Level III45 min · $135

Look 02: long loose curls caught mid-toss, swinging across the face
02

Wash-and-go curls

Cut dry, curl by curl, so each one lands where it wants to. Shake it out and it falls back into shape.

Hair · Dario ReyesCurl cut, Level II75 min · $140

Look 03: a platinum crop pushed up and back, the model's eyes closed
03

The platinum crop

Lifted in two sessions, toned to the color of fresh paper and cut short enough to push around with your fingers. It looks better a little undone.

Color · Maren Volk, III · $480Cut · Noor Haddad, III · $135

“Good hair grows out well. Everything else is just a nice evening.”

Noor Haddad, founder
Look 04: a soft curly shag with a long fringe, photographed on a city street
04

The street shag

Soft layers, a long fringe and weight left at the nape. Better on day three.

Hair · Jade PakSignature cut, Level I60 min · $95

Atelier Rue · Nº 14The shelfp. 38

38 The shelf

Four bottles we’d defend in an argument.

Our own small line, mixed in batches of four hundred by a lab in Pilsen. It’s what we use at the station, and it’s on the shelf by the door.

  • RUE Nº 1 BOND OIL 50 ML · 1.7 FL OZ
    Nº 1

    Bond Oil

    50 ml · $38

    Two drops on damp ends. Never near the root.

  • RUE Nº 4 SALT MIST 150 ML · TEXTURE
    Nº 4

    Salt Mist

    150 ml · $29

    For the shag, the crop and anyone who wants day-three hair on day one.

  • RUE Nº 7 · GLOSS MASK 200 ML · RINSE AFTER 10 MIN
    Nº 7

    Gloss Mask

    200 ml · $44

    Ten minutes on a Sunday and your color holds two weeks longer.

  • RUE Nº 9 CURL CREAM 120 ML · LEAVE IN
    Nº 9

    Curl Cream

    120 ml · $34

    Rake it through soaking-wet curls, then leave them alone.

Guests take 15% off the shelf on the day of their appointmentRefills at the desk, $6 off

Atelier Rue · Nº 14Ask the chairp. 44

44 Ask the chair

The questions you ask in the mirror.

Noor answers the five we hear most. Have another? Ask it at the desk; it might make the next issue.

Stylist, Senior or Director: who should I book?

Book by how much change you want. A trim or a refresh of a cut you already love, Level I does beautifully. A new shape or a big color move, Level II or III. Not sure? Book the free 15-minute consultation and we’ll match you.

I’m growing out a bad cut. Should I even book?

Yes, especially now. A grow-out cut removes almost nothing and reshapes the rest so the in-between months look intentional. Most take thirty minutes and cost less than a full cut.

How long does going platinum really take?

Usually two sessions, three to four weeks apart, about four hours each. We strand-test first, and we’ll tell you honestly if your hair needs more time between them.

Do you charge more for long or thick hair?

We price by stylist level and time, not by the inch. Very long or dense hair can need more color, which adds $20 to $40. We quote that at consultation, before anything is mixed.

What if I need to cancel?

Give us 48 hours and there’s no charge. Later than that, or a no-show, and we charge half the service so the stylist who held your chair is still paid.

Atelier Rue · Nº 14Reserve a chairp. 48

48 Reserve

Reserve a chair.

Tell us what you’re after and Romy will call within one working day to confirm a time. New guests begin with a free 15-minute consultation, in person or by phone.

The salon

1931 W. Division Street
Wicker Park, Chicago, IL 60622
The black door beside the flower shop

Hours

Tue – Thu10am – 8pm
Friday9am – 7pm
Saturday8am – 4pm
Sun & MonClosed

Call or write

(555) 014-7731
[email protected]

Getting here

Four minutes from Damen on the Blue Line. Street parking on Wolcott.

Damen · Blue Line W. North Ave W. Division St N. Damen Ave N. Wolcott Ave Milwaukee Ave Wicker Park Atelier Rue N

The appointment card

Fill it in, press the button, and we’ll hold a chair while we call you.

Stylist level
Days that suit you

48-hour cancellation. We’ll never share your number.